I am research
Always wanted to get involved in research with your local NHS?
The National Institute of Health Research (NIHR) ‘I Am Research’ Campaign is the new identity and brand for the former ‘OK to Ask’ campaign, which is launched every year on International Clinical Trials Day (ICTD). ICTD is the only campaign across the world to promote clinical research directly to patients.
Since the launch of the ‘OK to Ask’ campaign the NIHR has had feedback from NHS communications professionals, health professionals and the public suggesting that the tone of the campaign needs to be more personal, inspiring and with an action.
This is the tone they have tried to capture with ‘I Am Research’, which has been shaped by the input of patients and health professionals through focus groups and an online survey.
Please can you support us to support the NIHR by displaying these posters in your waiting areas for patients and staff as well as community venues.
- Visit ukctg.nihr.ac.uk to find out what research is taking place in your local area
Currently there is a huge focus on dementia research. There are materials available explaining to people who can get involved, how they get involved and how to apply to be part of local research.The Join Dementia Research (JDR) website is at https://www.joindementiaresearch.nihr.ac.uk There is more information for you to download to support this national campaign below: